Commercials

I have watched ESPN for years and have noticed a trend in their advertising. They mainly advertise their own shows and with athlete endorsed products. In the past they would use humor geared towards men. Now with so many women veiwers, ads have changed to include humoring women even at the man's expense. an example would be the "skinny jeans" Miller Light commercial. Espn has changed with the times. They still use humor with their advertising. Current and ex athletes make make frequent appearnces in ESPNs advertising. ESPN commercials differ from ABC, NBC, and CBS because of the narrwer market. The other networks have a larger variety of show and audiences.